Recognising that customers are increasingly price-conscious, Sainsburys focus on making healthy food affordable, while inspiring customers to cook, and at Sainsburys Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsburys work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsburys are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

Sainsburys strong ethical approach has been at the heart of the Sainsburys business since the first Sainsburys store was opened way back in 1869. More than 140 years later, Sainsburys values still provide the framework for how business gets done at Sainsburys.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsburys believe that by considering the wider social, environmental and economic impacts of the Sainsburys business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Much more than just an online version of your local Sainsburys, the Sainsburys Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsburys insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsburys UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsburys online Sport & Leisure section.

Ultimate Bird Feeder Station
The Ultimate Bird Station will encourage feathered friends to spend more time in your garden. Its handsome, antique and quirky appearance will blend beautifully with any outdoor design scheme and will add character to any garden, patio or terrace. At 245.5cm tall, it's out of reach of most earthbound predators, and its features include five hanging hooks for hanging assorted bird feeders or other accessories (not included), preening perches, a birdbath and a feeding plate. Just fit the easy to assemble par

Kenilworth Chair Standard Back Plum
This UK-made Kenilworth chenille chair is slightly deeper than a traditional chair and with its fibre-filled rear cushion guarantees comfort. It's also got a sprung seat and a removable seat cushion filled with foam. It's upholstered in a two-tone fabric that, coupled with its roll arms, complements a wide variety of traditional styles.

Tu Dinosaur Printed Duvet Set
Dinosaurs rule! This cheerful polycotton kids' single duvet set features a printed-on dinosaur. The set includes one pillowcase and a single duvet with popper fasteners - both machine washable for convenience and ease. Machine wash at 40 degrees C.

Belkin FastCAT 5e Patch Cable 2m Blue
If you want to connect your computer directly to your router or to another computer, a CAT5e patch cable is a quicker more efficient way of doing it over a standard CAT5 cable. It has 50-micron gold plated connectors to ensure a clean and clear transmission and is guaranteed for life.

Triton Passion 8.5kW Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built in thermostat which ensures the temperature is kept constant. The Triton Passion 8.5kW Electric Shower has a push start/stop button for ease of use, a power selector and numbered temperature control dial. The power on indicator will let you know when it's working, and there's also an indicator light for low water pressure. The anti limescale showerhead with single spray pattern works like a charm, so

Jamie Oliver Wine Glasses 4 Pack
Whether you love red, white or rose wine it will taste fantastic in these glasses by Jamie Oliver. With a large 450ml volume, this set of four wine glasses have short sturdy bases and are thick and durable. Easily cleaned and dishwasher safe they come in a very handy carry case if you are visiting friends and would make a perfect present.

Rowlinson Winchester Arbour
Create a beautiful, relaxing sanctuary in your garden with this handsome Rowlinson Winchester Arbour. An arbour is the perfect setting for picnics, gatherings, barbecues or simply somewhere quiet for a read or enjoying the fresh air. The compact design gives the structure a cosy, welcoming feel and the hinged seat lifts for extra storage space, while the solid metal roof provides both shelter and shade. Made from sustainably sourced timber and metal, this attractive arbour is pressure treated for longevity and har

Sainsbury's Electronic Platform Scale
Create perfect dishes and get recipes exactly right with this precision digital scale. Capable of measuring weights up to 5kg, it also features a kg/lb conversion function. The large, clear LCD display is easy to read, and the spacious weighing area is made of easy-to-clean tempered glass. In addition, the unit is nice and slim, so it can be stored in a drawer. Other features include auto-off function and a touch switch.

2 Drawer Unit Seagrass
A compact 2 drawer unit. Small enough to sit discreetly on a dressing table or shelf, this drawer set is the perfect storage solution for beauty and grooming products and stray odds and ends in the bathroom or bedroom. Requires some self assembly, easy to follow instructions are included in the pack.

Duracell Ultra AAA Batteries 8 Pack
The batteries have been designed to be the longest-lasting Duracell battery in any application. They've also got a built-in power tester.

Dirt Devil 2200W Bagless Vacuum Cleaner Red and Silver
Upgrade to true convenience with this bagless vacuum cleaner from Dirt Devil. The powerful 2200W motor makes it powerful even among larger cleaners, while the variety of attachments makes it flexible in use. It's cyclonic, which means it uses the motor's power more efficiently. The air flow is filtered through a Microban®, anti-bacterial HEPA filter - great for allergy sufferers, and hygenic. The filter is also washable for easy cleaning. It has a crevice tool, a dusting tool and an upholstery tool for fl

Panasonic SC-PT170EB-K Home Cinema 5.1 System
Panasonic's DVD home theatre system is a great way to improve your DVD playing experience by giving you 5.1 surround sound and a high quality DVD player. Panasonic has a range of new technologies in this system that will make your music and television experience better than ever! The speakers have 300W combined output, spread over 5 satellite speakers and a sub woofer for powerful bass notes, all in a compact design. The central speaker is made with bamboo technology for increased audio fidelity, giving ex

Tu Traditional Leaf Dinnerware Set 12 Piece
Dinner time needn't just be about food, as with this dinnerware set it can also be about style. Greys, matt silver, cream and white combine in a leaf and flower design for an understated modern look. The set includes 12 pieces of fine porcelain, comprising 4 dinner plates, 4 sides plates and 4 shallow bowls with flat top edges. Dishwasher and microwave safe, this set is versatile and durable when treated with care.

Ravenhead Kilner Clip Top Glass Jar 1L
Ravenhead Kilner Clip Top Glass Storage Jars are practical and solid. With thick glass, a sturdy metal clip and sealing rubber ring they can be used to keep food fresh, for jam making or as simple but attractive vases for flowers.

Tu 3 Tier Wall Mounted Frosted Glass Shelf
Short of storage space? This neat stylish 3-tier wall mounted glass shelf could give you all the extra shelf space that you need. It measures 40 x 64cm with a depth of 22cm and is ideal for even the smallest bathroom.

Shearer Mango Spa Candle
Shearer has been in business since 1897 perfecting long burning, attractive candles. Infused with a tropical mango scent this candle comes in a solid glass pot with a silver coloured, screw lid making it easy to store and transport should you move house or want to send as a gift. From inside their glass houses these candles create a warming glow, the perfect companion to a relaxing bath or evening in. Warning: Never leave a burning candle unattended.

Zoggs Little Ripper Goggles
Little Rippers are designed to fit smaller faces, with all the great features of the Zoggs adult range. UV lenses and a split-yoke latex strap make for a comfortable goggle that won't be displaced by diving and jumping in. The nose bridge and head strap both adjust for an ideal fit, and Vylux polyseal gaskets stop water entering the eye. The bug eye lenses are designed specifically for Zoggs' children's range. Suitable for ages 6-12.

Operation Silly Skill
This updated version of the classic Operation game has silly sounds to make it even more fun than before! Tweezers at the ready, get set to operate, but don't upset the patient! You'll hear all sorts of noises - barks, bells, burps, toilets flushing and who knows what else? Once you've played surgeon, press the patient's nose to find out if you've done the job, then await further instructions. Operation Silly Skill is both fun and educational, with the funny sounds to keep kids entertained and parts of th

Curver Deco Storage Box Pink
The Curver Deco Storage Box has a 25L capacity and is pretty, durable and functional. The colourful psychedelic design will complement most design schemes and brighten up a room - no need to kick this crate under the bed in the spare room! It comes with a matching lid to keep things tidy and is made of strong, durable yet incredibly lightweight polypropylene for maximum storage convenience.

Mario and Sonic at the Olympic Games for Wii by Sega
This game has brought together the characters from two staggeringly popular video game 'universes', namely the 'Sonic' series of games, and also that of Mario, in a monumental crossover with the most majestic of backgrounds: the 29th World Olympic Games. The two major characters, Mario and Sonic, lead their respective teams through 24 authentic Olympic events such as javelin, pole vault and triple jump, but you won't be restricted to track and field - try your hand at swimming, archery or fencing, too.

Ben 10 14" Bicycle
This fantastic Ben 10 14 Inch bike is perfect for fans of the immensely popular kids' TV show. The bike features 14" (35cm) spoked wheels with pneumatic tyres, printed chain guard, front and rear calliper brakes and removable stabilisers, and is decorated with graphics from the programme. Both the handlebar and seat height are adjustable. Some assembly is required. Suitable for ages 4-7.

Jamie Oliver Professional Series Frying Pan 28cm
This frying pan has a multi-layer base made up of stainless steel with an aluminium core around a copper coil, making this pan not only an excellent conductor and even distributor of heat but also suitable for all hob types including induction. This pan is perfect for sautéing vegetables or frying meat, eggs or even bread. A red thermo spot glows when your pan is at optimum temperature and the cool touch stainless steel handles have a rubber grip for comfort and ease of handling, however, the handle should

Sylvanian Families Garden Barbeque Set
Father Cat Maurice Chantilly is famous for his barbecue parties and marvellous hospitality. The food is always delicious and plentiful. The set contains one Maurice Chantilly figure, two chairs, one table, one parasol, one barbecue, cooking tools, food, plates and glasses. Suitable for ages four and up.

Aura Single Underbed Storage
The simple lines of the Aura range are one of its highlights. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching range of home furnishings. The Aura Single Underbed Storage drawer is perfect for storing everything from toys to out of season clothing out of your way and off the floor. It is fitted with castors to make it easy to pull out and two will fi

Prolux Medium Sail Shower Screen
The Prolux Medium Sail Shower Screen is all you need to turn your bath into a shower cubicle. The screen is manufactured from high quality glass with polished silver effect aluminium fittings. Ideal for any bathroom, the sail shaped screen can be fitted easily to the bathroom wall beside the shower to keep water in the bath where it belongs. The pack includes all fittings and instructions, and the integrated towel rail is a handy additional feature. Elegant and functional, the screen will complement any ba

Fisher Price Bounce & Spin Zebra
This sit-on zebra will help your little one to develop balance and confidence as they grow. A sturdy non-slip base provides a strong support for the spinning and bouncing zebra. Songs, sounds and lights accompany play for an all round fun, sensory experience. The plastic handle grip is wipe-clean and comfy to hold. Requires 3 x AA batteries (not included). Suitable for children aged 12 months+.

Norfolk Large Sideboard
Manufactured from solid, sustainably sourced pine, the Norfolk Large Sideboard is a handsome sideboard for a dining room or living room. Perfect for storing drinks, games, crockery, silverware, glassware, table linen - just about anything - it has four drawers in the centre and cabinets on either side, each containing a single shelf. Finished in an antique stain and lacquer, it has a traditional look. Pine's even grain, warm colouring, unique knots and amazing durability make it the perfect material for creating s

Sainsbury's Shaggy Chenille Bath Mat Navy
This absorbent bath mat comes in a fun array of colours that will complement any bathroom. Made of 100% cotton, this long pile mat feels soft after a hot bath or shower - a treat for your feet!

Sony DVD+RW Blank Disks 10 Pack
A pack of 10 rewritable DVDs suitable for backing up data, MP4 videos and images, with space for 4.7GB of data and a recording length of 120 minutes. Suitable for use in DVD-R/RW compatible devices, including modern computer DVD drives and DVD-R recorders.

Samsung Q2 4GB MP3 Player White
A slick, silver-rimmed, Personal Portable Media Player (PMP). This Samsung Q2 offers modern styling, and flat, touch-control buttons. A beautifully colourful, large 2.4 inch screen (320x200 pixels) shows pictures and videos off at their best. It'll fit in the palm of your hand and is less than half an inch thick! The sound quality from this player is excellent, and it has clever Samsung DNSe" 3.0 technology to recreate the three dimensional environment that the recording took place in. This results in much