If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Much more than just an online version of your local Sainsburys, the Sainsburys Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsburys insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsburys UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsburys online Sport & Leisure section.

Le Creuset 26cm Cast Iron Grillit Teal
This 26cm "grillit", with teal finish, is ideal for a range of lower fat cooking purposes. The ribbed base provides the strength and durability needed for the intense heat a grill produces. Use the grillit for searing quickly, with less fat, large pieces of meat and smaller foods like sardines, prawns or cutlets; grilling vegetables or making toast; finishing cooking thicker pieces of meat in the oven; roasting lamb or beef in the oven or deglazing the caramelised residues of meat with a glass of wine to ma

Tu Butterfly Cushion
The velvety texture of this plush Tu Butterfly cushion feels great against the skin. This cute pink and lilac cushion with sequin detail will look great in any little princess's bedroom! This gorgeous cushion has a fire retardant polyester cover and a removable hollow fibre stuffed pad - no feathers to plague the allergy-prone. The cover is also machine washable at 30°C for total convenience. Not suitable for children under the age of 3.

Sesame Street Elmo Live
This cute and cuddly Elmo character from Sesame Street can provide comfort and laughter to children. Just tickle or squeeze his soft nose, belly, foot or back to activate conversation, games, songs and movement - Elmo can stand, sit, wave and even cross his legs! Watch as his mouth opens and his head enthusiastically bobs while he chats. Requires 6 x AA batteries (not included). Suitable for children aged 18 months+.

Vivo Mug White
Villeroy & Boch is known for its fine china and with the Vivo range it's taken a playful approach to its classic designs. The result is a squared version of a typical coffee mug. Designed in a clean, appealing white that will compliment any kitchen colour scheme, this is a must have for any elegant home. Dishwasher and microwave safe.

100 Classic Books Collection for Nintendo DS by Activision
This ingenious cartridge from Nintendo instantly provides you with such legendary novels as Moby Dick, Great Expectations, Jane Eyre and Treasure Island. Other featured authors include Edgar Allen Poe, Anna Sewell and The Bronte Sisters. It handles just like a normal book, and has a few advantages to boot. You can find a book that matches your mood, adjust the print size, and even find a suitable piece of music to play in the background. Press a button to turn the page, and when you've stopped reading, you

Pavilion Extending Dining Table
The Pavilion Extending Dining Table is big enough to seat four comfortably, and extends to seat a further 2. The table surface features a framed centre panel on each section and the table has a medium sheen varnish which allows the grain of the oak to show through. This table will blend beautifully with other pieces from the attractive Pavilion range. Oak has been a popular choice of timber for British furniture for hundreds of years. The wood has an attractive colour and grain, and seasoned oak is extreme

Meccano Easy Box
The Meccano Easy Box set lets kids' imaginations run wild. Designed for young children, this construction set consists of 100 chunky, cheerfully coloured plastic sections that have a great soft feel to them and are 100% safe. Fun and educational, the set can be used to build 10 different models (assembly instructions included) and comes with a bright green storage tub to make tidy up time easy as pie. Why not try the Meccano Mechanical Box set for double the fun!

Zoggs Aqua Adventurer Snorkel Mask and Flipper Set
A snorkel, mask and flippers come together in this pack that gives children all they need to explore the ocean. The adjustable strap on the flippers means the set will fit a child as they grow, while the mask and snorkel are made from high quality PVC. All the equipment is chlorine resistant, so it's also suitable for use in the pool. Finished in bright blue, suitable for ages 3-5.

Ethos Butcher Block Trolley with Bamboo Top
Add to your kitchen workspace surfaces with the Ethos Butcher Block Trolley with Bamboo Top. This hip height trolley is a space saving marvel - with wine rack, drawer, removable tea tray shelf and base shelf for storage, it also makes an additional workspace for food preparation or any other household use. Because it's mounted on castors, the Ethos Butcher Block Trolley can be wheeled around to where you need it, when you need it, and then tucked safely out of the way in a corner when you don't. With the c

Tu Large Stainless Steel Mixing Bowl
Create fantastic cakes and brilliant food in this large mixing bowl from the Sainsbury's Tu range. Made from stainless steel, with a mirror finish inside and satin-finish exterior, you'll be able to whip up a treat in this large 24cm wide and 14.2cm deep bowl. Dishwasher and freezer safe, it also has a tapered grip at the top so you can firmly hold onto it as you mix.

Pavilion Pair of Faux Leather Upholstered Dining Chairs
Manufactured from solid oak with a medium stain, these Pavilion Dining Chairs are upholstered, seat and back, in comfortable dark brown faux leather for a luxury dining experience. The chairs are sold in a pair and will match beautifully with the Pavilion Dining Table, Sideboard and any other pieces in the stylish, oak Pavilion range. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is finally intended. Please ensure that you have measured the space required for this item, including all access routes. See our Furniture Buying Guide for more details.

Edublocks - 16 pcs
A young architect's mind can be aided with having 16 pieces of Halitit Edublocks at their disposal. These large, durable and machine washable blocks will help your child develop their creativity skills. It might not be the housing extension you'd always dreamed of, but getting them started early may pay dividends in the future! Suitable for children of all ages.

Hug-A-Bug
This large, green ladybird cushion is super soft and comes with five detachable baby ladybirds that vibrate, squeak, rattle and giggle. Suitable for children aged 12 months+.

Canvas 3 Piece Single Suite
If you're looking for easy, reliable storage at an affordable price, this is the suite for you. Consisting of a canvas single wardrobe, 3 tier shelf and 3 drawer chest, this canvas 3 piece single suite is a terrific space saver, perfect for children's bedrooms or a guest room. The wardrobe's hanging space is perfect for jackets, trousers or skirts and dresses and the drawers at the bottom will hold plenty of folded clothing, while the 3 tier sturdy wooden shelves are great for storing additional clothes, bo

Tu Red Apron, Single Oven Glove and Tea Towel Set
Get cooking in style with this great Tu Apron, Single Oven Glove and Tea Towel Set. The set consists of two tea towels (one flat and one waffle), an apron and a single oven glove, all in matching red with whites stripes and spots. All the components are made of 100% cotton (except the oven glove's polyester stuffing) and are machine washable. The apron and flat tea towel can be tumble dried. The apron has lengthy straps, so one size fits all.

Ross Amplified TV Aerial FM and DAB
A clearer, stronger signal with improved sound and picture quality is available with this Amplified TV Aerial. With the ability to receive both analogue and digital signals, you will need to plug it into a digital box (such as Freeview) to cover the digital changeover that will turn off all traditional analogue signals covering all UK TV channels by 2013. The aerial can also be connected to DAB radios to receive additional digital radio stations.

Simplehuman Round Pedal Bin Stainless Steel 30L
This durable stainless steel bin has a dent-proof plastic lid and pedal operation which is both practical and hygienic. The removable inner bucket is washable and has a clever 'smartbucket' function where you can tuck away any excess baggage to hide messy overhang. Anti-slip feet keep this bin securely in place. Comes with a 5 year guarantee.

Slatted Bamboo Cupboard Dark Stain
It is easy to run out of storage space particularly in modern homes where expansive cupboard space and nooks and crannies for shelving aren't always in the design make-up. If you're in need of somewhere to store books, DVDs, beauty products or toilet rolls this slimline cupboard with one interior shelf could be really useful. Made from dark stain wood and bamboo for a contemporary look, this cupboard would look neat in a bathroom, bedroom or living room. Its flat top lends itself to storing further odds and

Brabantia Pedal Bin 3L
This bin is finished in stainless steel and features a robust pedal action. Its small size means it can go places a bigger bin can't - under a desk, or in the bathroom. It's got a removable plastic inner bucket to make the emptying process that much easier and has a 10 year guarantee.

Bristan Design Utility Lever Basin Taps
Made from durable brass with a handsome chrome finish, the Bristan Design Utility Lever Basin Taps set consists of two basin taps: one hot and one cold. Modern looking and attractive, they'll fit in with most bathroom suites. Suitable for high or low pressure systems, these taps have a minimum dynamic pressure of 0.2 bars and maximum operating pressure of 10 bars. The drip-free ceramic valves require only a lift to operate. Bristan Design Utility Lever Basin Taps carry a 5 year guarantee and work well wit

Antler Earplugs and Eye Mask
If you find it hard to sleep with light and noise then this eye mask and earplug set would be a great buy. The light-excluding mask has an elasticated strap to fit all head sizes and the 2 soft touch ear plugs help silence the world. Perfect for busy aeroplane journeys or other disturbed sleep situations.

Lilbourne Large Sofa Madras Leather Chocolate
This large, comfortable UK-made two seater sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. The leather is corrected and pigmented - see our Furniture Buying Guide for explanations of different leather grades. As this product is made to order, please note that it i

Morphy Richards 2-Slice Graphite Toaster
Start the day with hot buttered toast, done to perfection. The Morphy Richards 2-Slice Graphite Toaster comes in handsome grey to add a touch of modern cool to your kitchen décor. Loaded with features, the toaster boasts on-board cable storage; automatic pop-up; high-lift for those smaller, harder-to-reach bits and the fantastic pause-and-check function, so you can stop the cycle at any time to check on your toast and then continue toasting without restarting! In addition, variable slot width lets you toas

Dartington Small Crescent Clock
Dartington Crystal have been making fine glass and crystal since 1967. Standing the test of time, Dartington continues to create classic designs that are both luxurious and elegant. This handmade crystal clock has a quartz movement, and the timepiece appears as if it is floating in midair. Perfect for a mantelpiece or a desk, this modern work of art is beautifully presented in a gift box.

Sony DVD+RW Blank Disks 10 Pack
A pack of 10 rewritable DVDs suitable for backing up data, MP4 videos and images, with space for 4.7GB of data and a recording length of 120 minutes. Suitable for use in DVD-R/RW compatible devices, including modern computer DVD drives and DVD-R recorders.

High School Musical Prom Queen Duvet Set
Disney's High School Musical themed reversible duvet set featuring pictures of the main characters. The set includes a pillowcase, single duvet cover and a set of fun fabric pens for children to add their own designs to the cover. The ink washes off skin and fabric with soapy water and can be removed from the fabric with a machine wash.

York G101 Vertical Gym
Achieve a multitude of exercises on this vertical multi gym from York. It includes a bench press and equipment for you to do leg extensions, arm curls, low rowing and weight lifting with the 50kg weight stack. Measuring 141 x 115 x 196cm, this seated vertical gym is made from solid, heavy duty construction. The silver multi gym's maximum resistance is 100kg and the maximum user weight is 125kg. It has a removable arm curl pad with a two position dual function press. There are multi-position hand grips on

Body Sculpture Soft Neoprene Dumbbell Tree 20lb
With three varying weights, this dumbbell kit is ideal for training your entire body. From chest presses to dumbbell curls and squats, you'll be able to choose the weight that offers the perfect level of resistance. The set includes two bright pink 2lb dumbbells, two pale purple 3lb dumbbells and two bold blue 5lb dumbbells, all finished in soft neoprene that is comfortable to hold and won't damage a tile or timber floor if dropped. They sit neatly in a foldable metal stand.

Lilbourne Regular Sofa Natural
This comfortable UK-made regular sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish.

Gelert Double Layer Sleeping Bag
Have a cosy night sleep when camping or in the outdoors with this great double layer sleeping bag from Gelert. Made from 250gm² of mono foam, this mummy-shaped sleeping bag is suitable for use in two seasons. The sleeping bag has shoulder and zip baffles to stop heat escaping and a comfort hood to place under pillows or it can be used by itself. It is also thick enough to be used in really cold climates with an extreme comfort rating -14.7°C. It has a full length, anti bite locking zip to stop it snaggin