Sainsbury's goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsbury's are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsbury's approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsbury's Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsbury's!

With a history of more than 140 years, and close to 800 stores throughout the UK, Sainsbury's is one of the most recognised high-street names in the UK.

From its very first shop in Drury Lane, London, in 1869, Sainsbury's has come a long way, and now operates close to 800 stores in the United Kingdom, with over 2,000 suppliers, more than 30,000 products, and with a staff of more than 150,000.

Now, with the advent of online shopping, Sainsbury's is making its name in online retail too, and offers a real alternative to other online stores, such as Tesco, which has previously been dominant in this sector for several years.

At the brand new Sainsbury's Online Store you'll find everything that you'd find in your local Sainsbury's plus much else besides, including the Sainsbury's Appliance store, deals on gas and electricity services and home insulation offers.

Also, you can now enjoy shopping with Sainsbury's online store for other products, in the following categories: Food & drink, Home & garden, Technology, Appliances, Toys & games, Sport & leisure.

Providing thousands of products, at very competitive prices, when you shop online with Sainsbury's you can be confident that not only are you getting quality products, but that you're also supporting a company committed to environmental friendliness and ethical trading.

BSA Dakota 26" Dual Suspension Men's Mountain Bike, Steel/Blue/Black
A highly functional mountain bike, with suspension on both the rear and front help you navigate difficult terrain with maximum comfort. The frame is made of steel, which also absorbs vibrations better than aluminium. The steel, black and lightning blue design keeps things looking fast and modern, without being too flashy. Shimano front and rear gears assure problem-free gear changes between 18 gears. Alloy V-brakes keep weight down and stopping performance high, while the dual-suspension, standard sized mo

Raleigh Tundra 26" Front Suspension Men's Mountain Bike, Silver
A striking silver mountain bike made with modern materials, designed with comfort and performance in mind. An ideal bike for recreational riding on roads and rougher terrain. Aluminium construction reduces weight and gives strength. A shock-absorbing front fork, together with a comfort saddle that also features a shock-absorber, smoothes out the bumps on the trail or on the road. Shimano front and rear gears assure problem-free gear changes. Twist-grip style gear changers make shifting easy and intuitiv

Jamie Oliver White Little Tinker Bowl 2 pack
This range of simple and elegant china from Jamie Oliver has been created using quality porcelain that is dishwasher, freezer, oven and microwave safe. These classic and durable bowls will look beautiful on any table and serve you well for years to come.

Chelsea Football Club Beanbag
An official licensed Chelsea Football Club beanbag in blue decorated with the club's crest. Filled with fire-retardant polystyrene balls for safety and comfort, this soft and squashy beanbag is great for sitting and playing. The removable cover is machine washable. Not suitable for children under 3.

Sainsbury's Towel Teal
Sainsbury's have created this range of 100% ringspun cotton towels to not only dry your body and hair but to feel soft and comfortable against the skin. They've a weight of 500g per square metre and long loop threads for extra absorbency, while a panel detail runs along each outer edge for extra durability and a neat finish.

Brita Marella Cool White Annual Pack
The Brita Marella Cool White Water Filter Jug is an environmentally friendly and economically useful option for households who want to help save the planet and yet have clean filtered water on tap. The top of the filter jug features a meter to remind you to replace the filter and the jug is dishwasher safe and fits in the fridge door. This deluxe pack includes 12 Maxtra cartridges which will keep you in fresh filtered water for a whole year. The Brita filter system works by passing the water through a fine

Toyota 34 Stitch Sewing Machine
Design, make and repair your own clothes, linen and textiles with the Toyota 34 Stitch Sewing Machine. Its ergonomic design is compact, versatile and ideal for keen home tailors. This 34 stitch, single dial machine has a top loading bobbin, rotary hook and transparent cover. It incorporates an easy upper threading set up and winding system, and has a built in user guide - Quick Adviser - which gives advice, solves general sewing problems and guides the user through setting up the machine using simple illus

Tenn Ladies 8 Panel Cycle Shorts Black
Ladies' cycling shorts designed to draw moisture away from the body, keep you warm, and support your muscles. These black shorts have a range of professional features designed for the active cyclist. Featuring an anatomical design, as well as a flattering, stylish design, these are great shorts for your cycling, no matter what level. A professional, 8 panel flat-stitched seam means these shorts reduce chafing, while an anti-bacterial insert helps keep you healthy. And leg grippers stop the shorts from gathering up as you pedal. All finished off with a low sheen fabric.

iDect V2i Single Telephone
This ergonomically designed DECT phone gives you up to nine hours' talk time and 100 hours' standby time. It offers you a 300m handset range from the base, giving you ample freedom of movement while talking. With up to 15 minutes of total recording time on the integrated answer machine and 50 name and number memory storage, this phone is ideal for any home. Other features include a built-in speakerphone, caller display and mute button. There are also 10 different ringtones to choose from and number redia

York X202 Cross Trainer
Achieve smooth exercise movements with this cross trainer from York thanks to its longer frame length, elliptical motion and gearing ratio. Its large program profile window has a three-colour display so you can track your progress on-screen. Along with its 22 work out programmes, this cross trainer has the capacity to allow you to create your own that you've personalised to suit your routine. Measuring 142 x 65 x 154cm and in a stylish silver, black and blue design it features body fat analysis technology

Tefal Essencia Cookware 3 Piece Saucepan Set
This 3 piece saucepan set comprises 3 varying sized pans ( 16, 18 and 20cm diameter) manufactured from smart looking stainless steel with cool touch handles and glass lids for easy viewing. The pans have measuring gauges on the inside to help with rice cooking and sauce making. The 3 layer stainless steel base ensures efficient heat distribution and makes these pans ideal for all hob types including induction. Dishwasher safe.

Odyssey Tumble Twist Bath Mat Charcoal
Perfect for the bath or shower, this 100% cotton bath mat has a combination of long loop threads for great absorbency and short cotton hairs and longer twists for softness and comfort. This rich grey will add a touch of style to any bathroom.

Tu Faux Leather CD/DVD Box Brown
A CD/DVD box is an alternative storage solution to a rack or tower, offering the flexibility of being packed away inside a cupboard or under a bed should you not require immediate access to your entire film or music collection. This chocolate brown faux leather box forms part of a wider range so it's possible to buy matching office and bedroom storage solutions in the same stylish design.

D and T Brushed Brass 45A Cooker Switch & 13A Socket
This stylish brushed brass cooker switch with socket brings a touch of subtle smartness to your kitchen, as well as giving you more electrical options.

Tefal Vitesse Diamond Stainless Steel Kettle
The Tefal Vitesse Diamond Stainless Steel Kettle has a clever design: the diamond-polished stainless steel base reduces the build-up of nasty limescale by four times, keeping your kettle cleaner for longer and ensuring your hot drinks stay residue-free. The Vitesse displays a high standard of quality and design. The 360 degree rotational base makes it simple to use for left- or right-handed people; the soft-touch handle has a comfortable grip and the on-board cord storage keeps loose cables neat and tidy.

Dyson DC27 All Floors Bagless Upright
Dyson has secured a reputation for itself as a high quality designer and manufacturer of vacuum cleaners, priding itself on excellent suction technology that does not diminish over time. Upright vacuums suit larger rooms as they can cover large surface areas with less effort. The large bin and long power cable enable this model to clean vast areas without having to be emptied or unplugged. It is also a relatively quiet machine, which is a bonus considering its size.

Harris Mini Roller set
These six mini rollers are just what you need for a DIY job combining emulsion and gloss paints. Included in the pack are three emulsion sleeves, three gloss sleeves, a roller and a handy paint tray. The sleeves interchange easily so you can work on different surfaces with different paint types all with the one roller.

Philips CD2552S/05 Twin Phone
One of the best cordless phones you can buy, this amazing cordless answer phone from Philips is one of very few phones in the market to offer HD sound quality. Designed to high specifications with understated style. It uses digital recording to record messages of up to fifteen minutes in total. The speakerphone function lets everyone in on the conversation. The 100 name phonebook is displayed on a bright, easy to read display. A range of call management features includes: Call Waiting, Caller ID, Confere

Vidal Sassoon Hot Air Styler
This Hot Air Styler operates on 200W and gently blows warm air to style slightly damp hair. Remain in control with two heat and speed settings, and universal voltage. A curl release switch and cool-tip mean easy styling, while a handy swivel cord ensures your hair is the only thing that gets curled.

Tu Black Aluminium 16cm Saucepan with Lid
The Sainsbury's own brand leads the pack with this aluminium saucepan with glass lid. Suitable for boiling veg, cooking pasta or heating soup for one or two, the pan heats evenly and is suitable for gas or traditional electric hobs. The clear glass lid allows you to check on cooking progress at a glance and traps the heat perfectly for shorter cooking times. Constructed from lightweight, durable aluminium with a classic, non-stick black finish and heat-proof handles, this piece of elegant and long

Thomas Circles Curtains
It's fun to have your favourite characters from the telly or the cinema come alive in your very own bedroom. Brighten up any space with this vibrant 100% cotton, ready-made, 168cm x 137cm curtain set that will make every fan smile. Pack includes a pair of curtains with tie backs. Curtains are machine washable.

Vax Mach 3 Upright Vacuum Cleaner
The Mach 3 upright comes complete with an onboard crevice and dusting tool and two extension tubes for reaching into nooks and crannies. Pet owners will appreciate the turbo tool brush that agitates deep into fibres to remove stubborn pet hair. It's got an HEPA filter to catch the smallest of particles for a thorough and fresher clean. Wheels make for easy manoeuvrability while built-in cable storage and a carry handle make this machine easy to use.

Tu Chrome 40 DVD Tower
This chrome plated tower has space for 40 DVDs to slot in horizontally. Keeps your music collection looking neat and organised, with the spines of each DVD on display so you can find what you're looking for at a glance. Requires no assembly, this handy DVD rack is ready to use immediately!

Zebco All Round Combo
The Zebco All Round Combo provides everything you'll need to go fishing. The sets includes a 3.3m telescopic rod with EVA handle which will cast up to 2 1/4oz , a reel, floats, swivels, a hook assortment and 2 spoons. Fish beware!

Bakugan Starter Pack
These fun Bakugan marbles from the popular TV series will test kids strategy and co-ordination skills. Three Bakugan Brawlers are included, which pop open to reveal a Bakugan Warrior inside, roll the closed brawler onto a Metal Gate card and the magnetism opens up the marble to reveal a number score, the higher the number indicates the winner! Small enough to carry in a pocket these make a great transportable game both indoors or out. Suitable for children aged 8 and over.

Addis 8 Piece Storage Set
This set includes 2L, 900ml, 450ml, 300ml and 180ml shallow containers, 4.6L and 2.4L deep containers and a 500ml cup. The Addis clip & close system is 100% air and liquid tight ensuring food lasts longer and leakage is non-existent. The system works with 4 lockable clips which are simple enough even for a child to use. Microwave safe, dishwasher safe and freezer safe. 5 year guarantee.

Vax Force 3 All Terrain Cylinder Vacuum Cleaner
The Force 3 All Terrain prides itself on being able to clean carpeted and hard floors with just the change of a tool, while a long stair hose makes the tricky job of vacuuming stairs easy. People with pets will appreciate the turbine brush head, which agitates deep into fibres to remove stubborn pet hairs, odours and trodden-in dirt.

Charlie and Lola Wooden Playhouse Playset with Kitchen Theme
The Charlie and Lola Wooden Playhouse Playset has a handy rope carry handle and unfolds to reveal a kitchen play scene. The playset includes Charlie, Lola and Tiger from the popular television show, table, two chairs, glass of pink milk, fish fingers, tomato and a full colour removable kitchen scene backdrop. This wooden playset is perfect for stimulating your child's imagination through role play. Suitable for ages three and up.

Mastrad Kitchen Spray Stainless Steel
Get maximum taste using less oil with this stainless steel kitchen spray from Mastrad. Fill it with your own oil and use it for dressing salads, roasting meat or non stick cooking, but it can also be filled with water or vinegar. Fill the non-aerosol spray to a halfway point and then use the lid as a pump. When you feel resistance then it should be ready to use, but the finer the spray you want, the more air you should pump into it. Suitable for use with either hand it has a built-in filter and requires

Russell Hobbs 17L Touch Microwave Silver
A stylish addition to your kitchen, this medium-sized, 700W microwave oven offers all the essential features you need from a microwave. An easy to use touch system lets you defrost or cook with up to ten different power levels and a 99min timer, while an auto defrost feature saves you hassle. A child-safety lock keeps young children safe.