As regular Sainsburys shoppers will know, the traffic light labels on many Sainsburys food products provide a quick and handy reference for determining the health-value of a product, but Sainsburys also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsburys became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsburys were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsburys.

In fact, Sainsburys aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsburys business is operated, and encourages customers to be environmentally responsible too.

With the new Sainsburys Online Store, Sainsburys continues to deliver an ever-improving shopping experience, with quality products at always-affordable prices.

Enjoying an enviable record of consistently exceeding customer expectations for healthy, safe, fresh and tasty food, the Sainsburys UK website offers customers real value for money, and a commitment to healthy choices and environmental responsibility matched by few other companies.

You can also be sure that you're helping the economy when you shop at Sainsburys, since Sainsburys also try to source the best-tasting British products whenever they're in season, and wherever these products meet customers' expectations for high-quality.

Sainsburys strong ethical approach has been at the heart of the Sainsburys business since the first Sainsburys store was opened way back in 1869. More than 140 years later, Sainsburys values still provide the framework for how business gets done at Sainsburys.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsburys believe that by considering the wider social, environmental and economic impacts of the Sainsburys business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Fuji Finepix J20 10-Megapixel 3x Zoom Digital Camera Black
This simple, black compact camera offers great performance on a budget, and a super-slim body to boot. A 10-megapixel sensor takes high resolution images, while the 2.9x zoom lens (35.5mm-106.5mm equivalent) allows you flexibility in your shooting. A stabilisation function lets you take photos even in darker areas without motion blur. A full range of auto functions and flash make this a great little walk-around camera to take with you everywhere, be it picnics or parties. Takes SD cards, and comes with a

Tu Rectangular Chopping Board
Protect your surfaces and keep your knives sharper for longer with this Tu wooden chopping board. At 31 x 40cm, it's large enough for chopping large quantities of veg for salad or soups, slicing large loaves, carving roasts and even makes an attractive serving surface for crudites and dips. The board can be hung on a hook to save space in your kitchen.

Sort and Spin Blender
The Sort and Spin Blender is an educational toy that's also plenty of fun! Children can push the fruit decorated shapes through their correct slots to hear fun sound effects and songs, or drop the shapes into the top of the blender. The blender comes with 5 shape sorters that can be pushed through their corresponding slots. Pushing the button makes them spin around inside, fast and slow. It teaches shapes, colours and fruit while developing fine motor coordination through the activities and manipulative fe

Le Creuset 26cm Cast Iron Grillit Almond
This 26cm "grillit", with almond finish, is ideal for a range of lower fat cooking purposes. The ribbed base provides the strength and durability needed for the intense heat a grill produces. Use the grillit for searing quickly, with less fat, large pieces of meat and smaller foods like sardines, prawns or cutlets; grilling vegetables or making toast; finishing cooking thicker pieces of meat in the oven; roasting lamb or beef in the oven or deglazing the caramelised residues of meat with a glass of wine to

Playmobil Knights Battle Chest
Playmobil's Take Along sets are fantastic travelling playsets. They open out for hours of fun and can be secured shut to take with you, complete with a handy carrying handle. The Playmobil Knights Battle Chest is guarded by three armed knights in the battlements and one on horseback to lead the charge. The castle transforms easily into a large fortress wall, complete with drawbridge that can be lowered to let allies in, two lockable dungeons for holding prisoners, a catapult to launch balls of fire at enemi

Olympus Mju 5000 12 Megapixel Metallic Magenta Digital Camera
The Olympus Mju 5000 is a highly functional camera with a range of photo-improving technology packed into its fun, compact design. A high resolution 12 megapixel sensor keeps quality high enough to enlarge to poster size, while the 5x zoom lens (36mm - 180mm) means you can take photos of distant subjects. The large, modern LCD screen is extra bright and even works in bright sunlight, and has a high viewing angle, letting friends see your photos easily as well. An intelligent auto mode recognises different

Gelert Mummy Sleeping Bag With Ridge Hood
Get a great night sleep in this comfortable classic mummy-shaped sleeping bag from Gelert. Super soft yet really durable, this sleeping bag is great for all seasons and comes in this navy / royal blue design. With an internal security pocket sewn on the inside, you can keep money or important documents safe with you while you sleep. Easily cleaned as it is machine washable, this sleeping bag comes complete with a stuff sack so it can be packed away small for easy transportation.

Fisher Price Bounce & Spin Zebra
This sit-on zebra will help your little one to develop balance and confidence as they grow. A sturdy non-slip base provides a strong support for the spinning and bouncing zebra. Songs, sounds and lights accompany play for an all round fun, sensory experience. The plastic handle grip is wipe-clean and comfy to hold. Requires 3 x AA batteries (not included). Suitable for children aged 12 months+.

Tu Trailing Floral Pencil Pleat Curtains
Pencil pleated and fully lined, these Trailing Floral curtains will add a touch of understated sophistication to any room. Dry clean only. When measuring for your curtains, bear in mind that, as a general rule, pleated curtains need to be 1.5 times your window width. The length should match the overall drop from the curtain pole or track down to your chosen length.

Sainsbury's Easy Clean Fryer
The Sainsbury's Easy Clean Fryer comes in basic, classic black to fit seamlessly into any sophisticated kitchen setting. With 1800W of power and an oil capacity of two litres, it cooks perfect chips every time! The deep fat fryer's removable carbon filter means no awful cooking odours - just delicious, crispy fish and chips, fried chicken or tempura vegetables cooked to perfection. With an adjustable thermostat, ready-to-cook light, viewing window and timer control, it's almost too easy to use. The fryer'

Cranium Wow
Cranium, the team board game, took the world by storm as it combined the fun and frolics of Charades, Trivial Pursuit, Eye Spy, Pictionary, Intros and countless other guessing, deduction, skill and knowledge games in a brilliant mix and match game. Now there's Cranium Wow - still the same fun of sketching, sculpting, humming, acting, miming, word gaming, giggling, hooting, roaring and all the rest of it, but bigger, better and different than ever before! There are 600 brand new cards and all new moving pie

Tu Hollowfibre 4.5 tog Duvet
Sainsbury's Hollowfibre Duvet is ideal for those with animal fibre allergies as it has a synthetic filling. At 4.5 tog this duvet is more suitable for warmer nights in spring and summer. The duvet is machine washable and can be dried on a low heat in the tumble drier.

Philips Micro Hi-Fi System MC235B
A hyper-stylish, flat, wall-mountable CD player and radio. Offering great bass with dynamic bass boost and two 5W RMS speakers, this player both looks and sounds great. A motorised sliding door opens the CD player, so you don't have to fiddle with it to change CDs. It offers a range of playback options. The CD player will play CDs, CD-Rs and CD-RWs. The radio remembers up to 40 presets so you can quickly get to the station you want. Also has a clock, wake-up timer and sleep timer, so you can use it in yo

Meccano Spykee Mini Vox
Meccano Spykee Mini Vox is the ultimate interactive cyber companion. He moves, attacks and dances in response to voice commands. An iPod dock allows him to play and dance to music of your choice, and programmable via USB. Mini Vox can be positioned into different poses and he makes multicolour facial expressions The Spykee Mini Vox set contains more than 20 metal parts needed to build the robot; tools, assembly instructions and an electric motor which runs on 3 x AAA batteries (not supplied).

Kenilworth Large Standard Back Sofa Sand
This UK-made Kenilworth chenille sofa is slightly deeper than a traditional sofa and with its fibre-filled rear cushions guarantees comfort no matter what your body shape. It's also got a sprung seat and two removable seat cushions filled with foam. It's upholstered in a two-tone fabric that, coupled with its roll arms, complements a wide variety of traditional styles.

Philips Sonicare Healthy White Toothbrush
The Philips Sonicare spins at 32000 oscillations per minute, cleaning every nook and cranny in and between your teeth to ensure your mouth is as healthy as can be. The Sonicare will provide up to two weeks' brushing from a single 24 hour charge of its rechargeable batteries. Simple place it on its base and it re-powers. There's three brushing modes, gentle start mode to protect your gums, an ergonomic handle and pulsing head. You can even store three extra brush heads in the brush. Sold with a travel cas

Sainsbury's Shaggy Chenille Bath Mat Chocolate
This absorbent bath mat comes in a fun array of colours that will complement any bathroom. Made of 100% cotton, this long pile mat feels soft after a hot bath or shower - a treat for your feet!

Different by Design Copper Bottom Stainless Steel Saucepan with Lid 16cm
Different by Design brings you this oven-safe saucepan with copper bottom and glass lid. Not just a decorative touch, the copper base absorbs heat beautifully and distributes it evenly across the pan. The rest of the pot is crafted from stainless steel and finished in a dazzling mirror shine. Suitable for many kitchen tasks from boiling veg to cooking pasta, heating soup and making porridge, the 1.7L pan is suitable for gas or traditional electric hobs. The clear glass lid allows you to check on cooking pr

Lilbourne Regular Sofa Natural
This comfortable UK-made regular sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish.

Tu Satin Square Quilt Chocolate
Perfect for snuggling up in luxury in your own living room, this quilted faux satin throw is silky soft, cosy and fashionable. In classic, glossy chocolate, it will go with just about any colour scheme and is fully machine washable. Use this throw for extra warmth in bed, as a lap rug while in front of the TV - the possibilities are endless.

Nigella Butter Dish
This simple but practical butter dish by cook extraordinaire Nigella Lawson and designer Sebastian Conran will make oozing butter wrappers in the fridge door a thing of the past. A thick earthenware tub finished in classic warm cream will keep your butter fresh and ready to spread. It looks smart on a table, worktop or in a fridge without being overly fancy. It's suitable for the dishwasher, so melted residue can easily be cleaned away. Arriving in a neat pale yellow box, this butter dish will make a gr

SanDisk 4GB SD Memory Card
With the space for 4GB of data, you can be safe in the knowledge that this card will have the capacity for all the holiday photos of even the most proficient amateur photographer. Ideal for slotting into your digital camera, whether you're travelling to Phuket or Putney, no matter the special occasion, you would be hard pressed to fill this card. With the ability to stay intact even after a 10-foot drop, Secure Digital cards don't come much more secure - just don't drop it when it's inside your camera!

Guitar Hero Metallica Solus for Xbox 360 by Activision
Release your inner rock god and join Metallica in this version of Guitar Hero. They are some seriously heavy tracks to get your teeth into: 'Sad But True', 'Creeping Death' and the epic 'One' are just for starters - and the other Metallica tracks read like a 'best of' compilation. Also included in the play list is a host of songs by bands that directly influenced Metallica; Slayer, Judas Priest and Lynyrd Skynyrd all contribute. Play along to and master such eternal rock and metal classics as 'Ace of Spade

Philips Nivea For Men Moisturising Shaving System Refills
The integrated cartridge refill system means you can simply pump the Nivea for Men shaving conditioner from the refill can directly into the shaver when it runs out - no mess, no fuss. Philips Nivea for Men Moisturising Shaving System Refills are only for use with the Philips Nivea for Men HS8000 series razors.

Dora the Explorer Adventure Set
Young fans of Dora the Explorer will love this Dora the Explorer Adventure Set. Kids will find hours of entertainment playing with Dora, her house and her Jeep. The playset has a long track along which Dora's Jeep can run, taking her on a tour of the grounds. There are beautiful backdrops of the garden, and the track runs over the moveable Troll Bridge with the pop up Grumpy Old Troll! When Dora's Jeep runs over the track by her house, it triggers sounds and opening doors The Dora Adventure Set works with

Tu Circle Embroidery Duvet Set Green
Give your bedroom a lift with this fresh looking pillowcase and duvet set. A leafy green panel with circle embroidery gives a splash of colour to any room. The single set contains one duvet and pillowcase, the double and kingsize sets have one duvet cover and two pillowcases. Button fastening. Poly/cotton mix. Machine wash at 40°C

LEGO Technic Go-Kart
Rev it up and whiz around the track with this awesomely detailed LEGO Technic Go-Kart! The go-kart has real working front steering, and a piston that moves up and down when the go-kart drives. The set includes instructions for rebuilding the LEGO Technic Go-Kart into a lawn mower. LEGO's watchwords are "Education through play": from LEGO's simplest DUPLO products through to the most complex and sophisticated adult targeted robot models, the act of building and creating stimulates the imagination and devel

Double Sided Baby Mat
This double sided, reversible baby mat provides a colourful playground for newborns through to toddlers. With a baby safe mirror, they can start admiring themselves from an early age, and with a squeaker woven into the mat, they'll be sure to honk if they need your attention - or if they just want to entertain themselves! At 100 x 150cm, it is big enough for a host of frolics, but also small enough for you to squeeze into the washing matching to keep it fresh and clean.

Le Creuset Rectangular Roasting Tray Teal 19cm
This small Le Creuset Rectangular Roasting Tray forms part of the durable Le Creuset stoneware range. Ideal for roasting, baking and marinating for one or two people or for serving side dishes. Coated in teal enamel to resist chipping, scratching and cracking, this versatile dish can travel happily between microwave, grill, oven and freezer. This dish has two sure grip handles and is dishwasher safe.

Constellation 28" Trolley Case Leopard Print
They say a leopard never changes its spots, but you'll be able to change regularly with the amount of clothes you can fit into this leopard print trolley case. With a capacity of 79L and weight of 4.9kg, there is plenty of space for clothing, and the clothes retainers in the base make sure everything is well packed. With wheels and extendable handle, you can prowl your domain with confidence that everything you need is safely packed away.