Sainsburys goal is to offer customers high-quality food at decent prices and, as a leading UK food retailer, Sainsburys are committed to being "Best for food and health."

However, rather than just talk healthy, Sainsburys approach is to actively encourage and inspire customers to eat healthy and balanced diets by promoting healthy-eating and active lifestyles.

Nonetheless, at the new Sainsburys Online Store, you'll find not only a range of healthy-eating alternatives, but also everything for your home and garden too; there's really never been a better time to shop Sainsburys!

At the Sainsburys online store you'll find all manner of electrical products, sporting goods, toys and games and, of course, highly competitive prices. From the incredible Sainsburys range of groceries and household appliances to widescreen televisions, vacuum cleaners, fridges and freezers, cameras and camcorders … and much more. Below is just a tiny selection of what you'll find at Sainsburys Online Store:

Sainsburys Home Page Abbey 4 Drawer ChestZoggs Reef Explorer Snorkel and Mask SetHot Wheels Rev It Up Tri ScooteriDect V2i Single TelephoneVacu Vin Champagne SaverTu Rose Lap Tray SetPhilips Docking Entertainment System AJ300DBTu Toilet Roll and Brush HolderVerbatim Printable CD-R Blank Disks Spindle of 25Vax Force 3 Pets Cylinder Vacuum CleanerVerbatim Extra Protection CD-R Blank Disks Spindle of 50Lexmark 17 Black Ink Cartridge Twin PackActivity TableTu Damask RugKenilworth Large Scatter Back Sofa Plain SandRing Powering Smart Battery Charger 2-8Amp 12VDuracell Plus 9V Batteries Bulk Pack of 4Different By Design Small Crystal Glass White Wine GlassesTu Succulent in Tall Cylinder VaseDartington Spark Large BowlDisney High School Musical 3 Piece Food Storage SetOral B Flexi Soft Brush Head 4 PackHP 337 Black Ink CartridgeScafell Rock 30L DaysacRowlinson Honey PlayhouseLEGO Power Miners Granite GrinderGallery Contemporary Bevelled Full Length MirrorSainsbury's Chunky Dark Willow Basket SmallSainsbury's 2 Slice Stainless Steel ToasterBodum Kenya Coffee Maker 8 Cup
So, whatever happens to be on your shopping list, Sainsburys Direct makes a great place to begin your online shopping, and where you're sure to find almost everything you need, and where low prices and quality goods are the order of the day.

If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Wilkinson Sword Digging Spade
The Wilkinson Sword Stainless Steel Digging Spade is the ideal digging tool for dedicated gardeners. The polished stainless steel head reduces soil adhesion and makes digging much easier. The blade is rust resistant and heat treated for optimum durability; the shaft is beechwood from a sustainable source and the ergonomically designed handle reduces strain and offers better, more comfortable leverage. The Wilkinson Sword Stainless Steel Digging Spade carries a lifetime guarante

Constellation 28" 4 Wheel Eva Trolley Case
Versatile in more ways than one, this twin pocket 4 wheel Eva trolley case has 360 degree multidirectional wheels for easy manoeuvrability, has a fully lined interior with a pocket in the lid and has a retractable pulling handle, as well as top and side grip handles to help you easily lug your bits all the way from baggage reclaim to your final destination without breaking sweat. The case weighs 4kg and has a 82.4L capacity.

Garmin Nuvi 1340T Sat Nav
The Garmin Nuvi 1340 is a great little GPS device for navigating your way through traffic or on foot anywhere in Western Europe (including the UK or Ireland). This model has a wide screen for easy viewing of maps, and a superb traffic monitoring feature, letting you avoid traffic jams. Its bright touchscreen makes it easy to use and it's small enough to slip into a bag or pocket. If you're driving, it'll speak the road names and direction instructions, letting you keep your eyes on the road. It features G

Sainsbury's Kettle
This inexpensive, stylish stainless steel kettle from Sainsbury's is great for a cuppa. With its 360 degree base, it can be grabbed from any angle, making it ideal for left- or right-handed people. The flip-top lid and removable filter mean it can be filled either through the top or via the spout. Automatic shut-off also means you can take your eyes off it and not have to worry about the water boiling away.

Epson Stylus Office BX300F Business Inkjet Colour Printer
Print, copy, fax and scan with the multi purpose, multi function Epson Stylus Office BX300F Business Inkjet Printer. Able to print 31 pages per minute in monochrome and 15 pages per minute in colour, it has a maximum printer resolution of 5760 x 1440 dpi and maximum scanner resolution of 1200 x 2400, and connects to your computer via a USB connection. It scans photos, documents and even 3D objects. The all-in-one printer is flexible and easy to use, with 5 fax speed-dials and an automatic document feeder.

Samsung T200HD 20-Inch Monitor
The Samsung T200HD is a truly versatile, 20 inch widescreen monitor combining eye-catching design with cutting edge visual technology, incorporating a range of modern features that make it perfect for both your computing and multimedia needs. Its brightness is 300cd/m², contrast ratio is 10,000:1, and resolution is an HD compatible 1680x1050. The monitor has clever, technologically advanced hidden speakers, providing great sound while the monitor stays sleek. The monitor has an array of connectors so you

Seagate Freeagent Desk 1.5TB External Hard Drive
Fast disk speed and an excellent amount of storage space makes the Seagate Freeagent Desk a good accompaniment to any PC desktop computer. With 1.5TB of storage, you can store up to 426,000 digital photos, 375,000 MP3 songs, 660 hours of DVD quality video or 180 hours of HD video. With an automatic backup facility, you can store your important files and be safe in the knowledge that they will be backed-up if your PC hard drive should crash. Included with the hard drive is a quick start guide, USB cable, at

Chef'n Pepperball
Grind your pepper in style with this rabbit head shaped grinder from Chef'n. Simple to use, just squeeze the handles together using one hand and the pepper will dispense from the bottom. Holding 21g of pre-filled peppercorns, this rabbit head grinder is easy to refill by just opening the slot on the side. Clear so you can see how much pepper is left, you can also adjust the coarseness of the grind to suit your taste. Sturdy and durable it will look great on any work surface and will be a talking point a

Hanson Alteo Family Health Check Scales
These scales by Hanson have a number of features including one that can be used to calculate the overall body fat of anyone weighing up to 150kg. Turned on with a simple touch of your foot these easy to use scales will display your weight in stones, pounds or kilograms and can calculate if you are a healthy weight for your age and height. A memory capacity allows multiple users to log their personal details meaning that the scales can display your results history at the click of a button. A digital LCD di

Zebco Fishing Lantern
This fishing Lantern from Zebco is ideal for night fishing or early morning sessions. Its 23 white LEDs create glare-free, bright light and the brightness can be adjusted in 3 simple clicks. Operated by 4 x D batteries (not included)

Daisy Toy Chest
Designed for the little princess in your life, the Daisy range of furniture is finished in white to complement any colour bedroom. With its heavy lift-off lid and metal stay, the Daisy Toy Chest is sturdy enough to cope with life in the nursery, no matter what toys are stored inside. With a frame of painted rubberwood, this furniture is designed to take the inevitable knocks and bumps of life and still look good, and will blend beautifully with other pieces from the Daisy range. Self-assembly is required.

Rutland Tub Chair Mocha
Tub chairs are designed to fill those awkward areas that need comfortable seating, but don't have the space for anything big, and the Rutland tub chair does just that. Contemporary, tidy, light and modern, the Rutland has a sprung seat and foam filled cushioning and is UK-made too.

Aura Single Underbed Storage
The simple lines of the Aura range are one of its highlights. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching range of home furnishings. The Aura Single Underbed Storage drawer is perfect for storing everything from toys to out of season clothing out of your way and off the floor. It is fitted with castors to make it easy to pull out and two will fi

Samsung HT-BD1220 Blu-ray Home Theatre System
Experience photo-realistic television and deep, bassy, engulfing 2.1 stereo sound with this Blu-ray home theatre system from Samsung. Connect it up to an HDTV to experience clarity and detail of both visuals and audio with Blu-ray, high definition movies. Blu-ray players are the next generation of video technology, offering stunning HD video. Movies on Blu-ray Discs contain up to four times the resolution of DVDs for incredible clarity and stunning audio quality. If you have an HDTV, a Blu-ray player is th

Square Planter with Trellis
No need to keep your planting to ground level - enhance your garden's natural beauty with the Rowlinson Square Planter with Lattice. Made from sutainably sourced timber, this attractive planter is an ideal gardening space for patio or terrace areas, lawn edges or herb gardens.

Antler Earplugs and Eye Mask
If you find it hard to sleep with light and noise then this eye mask and earplug set would be a great buy. The light-excluding mask has an elasticated strap to fit all head sizes and the 2 soft touch ear plugs help silence the world. Perfect for busy aeroplane journeys or other disturbed sleep situations.

Call of Duty 5 World At War Game for Xbox 360 by Activision
It's war! Traverse the jungles of Japan or drive the Germans out of Berlin in a World War Two setting with the fifth game in the phenomenally successful Call of Duty series. This game employs the same video engine system as introduced in Call of Duty 4: Modern Warfare, so the cinematic quality of the actual gameplay remains the same: astounding and completely immersive. Be ready to fight off numerous enemies while trying to fulfil your objectives in an open battlefield, complete with fully destructible surr

Slendertone System Arm Garment for Women
Tone and define both arms at once with the Slendertone System Arm Garment for Women, an electronic muscle stimulation (EMS) system from Slendertone. Both bicep and triceps muscle groups are worked, making sleek, sexy arms easy to achieve in your free time or on the move. As a part of their new range, the Slendertone System, these armbands function with the Slendertone System hand held controller, available in the System-Abs product, making this an add on product, not a stand alone one. The controller is r

Edge Electronic Dartboard
Improve your aim and hand eye coordination while having fun with the Edge Electronic Dartboard. Magnetic darts provide a safe way for kids to play this popular game. The scores mount up electronically, accompanied by sound effects. Suitable for children aged 5 years and over, the Edge Electronic Dartboard requires 3 x AA batteries (not included).

Sylvanian Families Persian Cat Family
The Sylvanian Persian Cats make up the Persis family. Father Septimus Persis is a master rug maker; mother Salome is an artist who draws her inspiration from nature. Brother Nolly's idea of the "purrfect" day is to play in the garden, climbing (and getting stuck in) trees, while sister Sadie likes nothing better than to curl up in the sun with a book. Suitable for ages four and up.

Weight Watchers Ultra Slim Glass Body Analyser Scales
These scales are ideal for the accurate measurement and monitoring of body weight, BMI, body fat and body water. The ultra slim design and brushed metal and glass finish give it an airy and sleek look. They feature a 4 user memory, BMI, body fat and body water measurer, impact resistant safety glass, large display, and they measure in stone, pounds or kilos with a maximum weight capacity of 23 stone. Long-life battery included. 15 year warranty.

Hannah Montana Cool Cardz
Make your own high quality laminated Hannah Montana cards with the safe and mess free laminating machine! Make your own ID cards, party invitations and secret club cards, send a special message to a friend, or even display your cards in the fabulous Hannah Montana secret ID wallet. Use the Card Design Studio to laminate your Cool Cardz. This funky unit neatly stores everything and is perfect for creativity on the go! The set contains a Card Design Studio, gem sticker sheet, two sticker sheets, four ink sta

Ansty Footstool Natural
Put your feet up on our Ansty chenille footstools. At just under 50cm in length and width they're small enough to place in front of most armchairs and sofas, but generous enough to accommodate even the largest feet. The design of the footstool sits happily alongside the rest of our furniture range and it's available in most finishes to match our sofas and armchairs. It's UK-made too.

Nigella Butter Dish
This simple but practical butter dish by cook extraordinaire Nigella Lawson and designer Sebastian Conran will make oozing butter wrappers in the fridge door a thing of the past. A thick earthenware tub finished in classic warm cream will keep your butter fresh and ready to spread. It looks smart on a table, worktop or in a fridge without being overly fancy. It's suitable for the dishwasher, so melted residue can easily be cleaned away. Arriving in a neat pale yellow box, this butter dish will make a gr

TG Compact Kitchen Trolley
Made from attractive and durable Heveawood, this space-saving kitchen trolley is compact in size but big on features. It's the kind of incredibly useful kitchen accessory that you don't really appreciate until you have one. The trolley top can be used as a chopping board, although you may want to preserve the appearance of the surface with a protective mat or something similar, as the natural grain of the wood gives each trolley its own unique look.

Ross HDMI Selector
If you have more HDMI products than sockets on your television, this HDMI selector lets you plug two HDMI cables into one socket. Great if you have two games consoles as it allows one to be played without having to unplug the other.

Bristan Capri Basin Mixer
Made from durable brass with a handsome chrome finish, the Bristan Capri Basin Mixer consists of a hot and cold mixer tap and a pop-up waste. Modern looking and attractive, they'll fit in with most bathroom suites. The pop-up waste negates the need for a plug and chain - just use the rod control to close and open the plug hole. Suitable for high or low pressure systems, the mixer has a minimum dynamic pressure of 0.2 bars and maximum operating pressure of 10 bars. The drip-free ceramic valve requires only

Canon PGI-5BK Black Ink Cartridge
The Canon PGI-5BK Black Ink Cartridge is compatible with any Hewlett Packard printer that takes a Canon PGI-5BK ink cartridge - iP3300, iP3500, iP4300, iP4500, iP5300, iP5200R, iX4000, iX5000, MP510, MP520, MP600, MP610, MP810, MP970, MP600R, MP800R, MX700, MP530, MP830, MX850. It is suitable for use with photo paper.

Aura Bedside Table
The simple lines of the Aura range are one of its highlights. Made from veneered MDF chipboard with an oak effect finish, this furniture looks good. Uncomplicated, clean and functional, the Aura range includes a variety of coordinated pieces for a contemporary matching array of home furnishings. The Aura Bedside Table is a handy, simple nightstand. It has a shelf and a deep drawer with a bevelled edge in place of a handle for a smooth, sleek but still easy to open design. Perfect for a bedside lamp, especi

Revelation Korat 20" ABS Rollercase
Protect any fragile items you might be carrying with this hard sided suitcase by Revelation for Antler. Made in tough, lightweight ABS material this graphite coloured suitcase is fitted with a retractable handle and has glide wheels for easy manoeuvring even full to its 33L capacity. Measuring 51 x 36 x 21cm (20 x 14 x 8"), it has a fully lined interior and is fitted with elasticated straps in the base to help retain its contents.